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ASO & Social Growth

ASO and social growth for Culture Circle

A fast-growing, venture-backed marketplace app for authenticated sneakers, streetwear and luxury fashion, with over a million monthly users and a mobile-first, culture-forward audience.

ClientCulture Circle
IndustryMarketplace · Authenticated sneakers, streetwear & luxury resale
ServicesApp Store Optimization, Social media marketing, SEO
StatusOngoing partnership
Culture Circle
The challenge

Marketplace apps depend on two things happening at once: enough organic and social discovery to keep new buyers and sellers flowing in, and strong app store visibility to convert that attention into installs.

Our approach
  • App Store Optimization to strengthen organic install volume on iOS and Android
  • Social-led content built around drops, authentication and streetwear culture
  • SEO support for category and brand pages competing for high-intent resale search
  • Ongoing creative testing across paid and organic social
Focus areas

Where the work is concentrated

App visibility

Stronger app store presence for category-relevant search terms.

Social cadence

A more consistent, culture-forward organic and paid social presence.

Category search

Clearer organic search visibility for key resale categories.

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